At a Glance
Neblo is Cloudpacer’s logistics orchestration engine, designed to automate and accelerate broker-carrier coordination across the U.S. freight network. The platform was developed to address the critical challenge of brokers being overwhelmed by thousands of unstructured, time-sensitive load notifications from various platforms, leading to missed opportunities and revenue loss due to manual monitoring and communication overload.
Solutions Implemented
Real-Time Data Ingestion: Developed a robust system to monitor and ingest over 1,000 real-time load notifications per hour from disparate sources like WhatsApp and Telegram.
AI-Powered Data Structuring: Implemented an AI engine to parse unstructured messages, converting chaotic communication into structured, actionable data for logging and negotiation.
Centralized Broker Portal: Built a unified command center using Django and Next.js, providing brokers with a single dashboard for complete visibility over loads, carrier capacity, and deal history.
Automated Negotiation Assistant: Deployed an AI-powered chatbot that acts as a "co-pilot," negotiating rates and terms with carriers based on predefined business rules and historical data.
Human-in-the-Loop Approval: Designed a final decision loop that sends a confirmation prompt to the human broker for final approval, ensuring AI augments rather than replaces their authority.
Outcomes Expected
Drastic Reduction in Manual Work: Achieved an 85%+ reduction in manual data entry and repetitive administrative tasks for brokers.
24/7 Operations: Eliminated overnight workload loss and expanded the load coverage window to 24/7 handling.
Increased Efficiency: Enabled scalable load handling without increasing headcount, cutting broker workload significantly.
Enhanced Visibility: Provided end-to-end data visibility and a centralized command center for all freight operations.
Future-Ready Architecture: Built with an API-ready architecture for seamless future integrations.
Company
Neblo is Cloudpacer’s proprietary logistics orchestration engine, built to automate and accelerate broker-carrier coordination across the U.S. freight network.
Location
California
Industry
Services
How Cloudpacer Helped Brokers Work Smarter, Not Harder
The U.S. logistics network is a high-speed, high-volume environment where freight brokers are inundated with thousands of time-sensitive load notifications every hour across scattered platforms like WhatsApp and Telegram. This communication chaos forces brokers into a reactive state of manually sifting through messages, copying details, and chasing bids, leading to human fatigue, missed opportunities, and significant revenue loss. Cloudpacer developed NebloAI to solve this, creating an AI-powered co-pilot that transforms chaos into a clear, organized pipeline of opportunities by automating a broker’s most critical and repetitive tasks.
Challenges
Fragmented and Unstructured Communication
Load notifications arrived in various unstructured formats across multiple platforms, making it impossible to track and act on every opportunity manually.
Time-Sensitive Revenue Opportunities
The high-speed nature of the freight market meant that delays of even a few minutes in responding to a load offer could result in a lost deal.
Inability to Scale
Brokers were unable to scale their operations and handle more loads without hiring more staff, leading to high operational costs and limited growth.
Lack of Centralized Visibility
Without a unified dashboard, brokers lacked real-time visibility into available carrier capacity, ongoing negotiations, and historical deal data.
Operational Burnout
The need for 24/7 monitoring led to broker fatigue and errors, particularly with loads posted across different time zones.
Solutions by Cloudpacer
Cloudpacer’s approach was to build an intelligent command center that acts as a virtual co-pilot for the modern freight broker.
AI-Powered Data Parsing
NebloAI connects directly to a broker’s communication channels. Its AI engine reads, understands, and instantly converts unstructured messages (load offers, carrier availability) into structured data, eliminating manual entry.
Centralized Command Center
We developed a unified portal where all parsed data is organized and displayed. This dashboard gives brokers a single screen to view all incoming loads, track negotiations, and see available carrier capacity on an interactive map.
Automated Bidding and Negotiation
An AI negotiation assistant was built to automatically respond to and negotiate rates with carriers based on pre-set rules, handling repetitive communication 24/7.
Our Approach
Automate, Don't Replace
Our core philosophy was to augment the broker’s abilities, not replace them. By handling the 85%+ of repetitive tasks, NebloAI frees brokers to focus on high-value activities like relationship building and closing complex deals.
From Chaos to Clarity
We focused on turning dozens of fragmented communication streams into a single, clean, and actionable pipeline of opportunities.
Data-Driven Visibility
The platform was designed to not only process new data but also to log all interactions, creating a valuable historical database for tracking performance and making smarter decisions over time.
Impact
With NebloAI, Cloudpacer transformed the broker’s workflow from reactive and manual to proactive and automated. The platform has cut broker workload by over 85%, eliminated missed opportunities from after-hours messages, and provided unprecedented visibility into carrier capacity. NebloAI is not just a tool; it’s an intelligent system that allows freight brokerages to scale their operations efficiently without needing to scale their headcount, turning communication overload into a competitive advantage.
